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So far I haven’t heard of anybody getting sick. Conceptualized and shot in a few days, the video for “cardigan” takes place across three locations: a secluded cabin that looks ripped out of Greta Gerwig’s Little Women adaptation, an enchanted forest, and a roiling stormy sea, where Swift is shown adrift and clinging to a piano for dear life. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast. But all three locales were created in a soundstage in Los Angeles, Prieto said, to account not just for the visual effects needed to produce such imagery, but to avoid the possibility of a leak. To revisit this article, visit My Profile, then View saved stories. In this edition, we discover that the art on the wall in the video’s opening scene carries personal significance to Swift: Her grandfather’s portrait hangs beside a painting Swift had made of a white house during the first week of quarantine. Use of this site constitutes acceptance of our User Agreement (updated 1/1/20) and Privacy Policy and Cookie Statement (updated 1/1/20) and Your California Privacy Rights. “We don’t want De Niro or anybody to touch anything right now.”, But working with Swift, he said, did point a way forward for the industry at large as it grapples with how to restart production amid the pandemic. Love you guys so much.”. Today’s biggest stories, from pop culture to politics—delivered straight to your inbox. All rights reserved. Watch the music video for yourself, below: © 2020 Condé Nast. The singer surprised the world by announcing the release of her eighth studio album, Folklore, would be midnight on Friday, July 24. The music video for “cardigan” will premiere tonight, which I wrote/directed. Not Everyone Is Doing It Like the Ultrarich.— How Quarantine Introduced the Real Camilla to the World— From the Archive: The Trouble With Prince Andrew. ), “The music video for ‘cardigan’ will premiere tonight, which I wrote/directed.
With “cardigan” finished, Prieto can now focus on his next film with Scorsese, the forthcoming adaptation of Killers of the Flower Moon, with Leonardo DiCaprio and Robert De Niro in starring roles.
And if she likes that idea better, she’ll go with it. “And sometimes we would propose something different perhaps, and if she didn’t like it, she would say so, and fine. “There are a lot of protocols that are in place and that I’ve seen that are being done on every set. In that sense, she doesn’t have this sort of fragile ego where she’s trying to be the director, [like] the director has to do always what the director thinks and is a little dictator. Glamour may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. As a result, the shoot was free of music. When cinematographer Rodrigo Prieto talked to Taylor Swift on the set of the music video for “cardigan,” he wore not just a mask, but a face shield as well. I think we’ll just have to keep remembering to do all these things. “So a lot of preparation in the very beginning was figuring out how to actually be able to film this, with all the requirements of how to take care of all of us and, of course, take care of her and be safe and all that.”, He added, “Being one of the first shoots to happen, if, God forbid, someone got sick, that would be bad for the whole industry. I’m a huge fan of the work he’s done, and I still can’t believe my luck, having gotten to work with him.”, Speaking now, after their second pairing in the last six months, Prieto said the feeling is mutual. © 2020 Condé Nast. “I was inspired by the feeling of isolation and how that can be either freeing or terrifying, and how it causes you to reminisce on the past,” she told Vevo. That’s the side of uncertainty I can get on board with. A million thank you's to my brilliant, bad ass video team - cinematographer Rodrigo Prieto, producer Jil Hardin, executive producer Rebecca Skinner, AD Joe ‘Oz’ Osbourne, editor Chancler Haynes, special effects wizards David Lebensfeld & Grant Miller, and set designer Ethan Tobman,” she wrote on Instagram. Like us on Facebook to see similar stories, Texas Supreme Court Rules That 2 Million Voters in Houston Can't Get Applications for Mail-In Ballots, Ruby Tuesday Has Filed For Chapter 11 Bankruptcy And Will Keep 185 Locations Permanently Closed. Get the latest chatter, from Kensington Palace and beyond, straight to your inbox. “I had heard it myself, but it was a very, very private, a very secure little thing,” Prieto said of the song. Swift dropped the self-directed video for “Cardigan” at the same time she released her surprise eighth album Folklore. “That’s the kind of thing that I learned in the video that I think I will keep on applying, especially in a film like that,” he said of Killers of the Flower Moon. Will be used in accordance with our Privacy Policy. It’s not that she’s asking for an opinion because she doesn’t know what to do; she’s asking for an opinion to hear what the collaborators have to say. So did the project’s assistant director, the production designer, and anyone else in the select group of collaborators who worked closely with Swift on the video, which dropped last week in conjunction with her surprise new album, folklore. Her grandfather is also referenced in the Folklore song “Epiphany.”. But the pair connected earlier this year on the video for “The Man,” which Swift directed herself, the first time she received a solo credit as director for one of her videos. Swift wanted the imagery to be a metaphoric representation of the demise of a relationship: She goes from a lush green forest to nearly drowning with her piano in the ocean. Taylor Swift Fans Are Freaking Out Over Her Surprise Album Announcement, Taylor Swift Just Announced Her 8th Studio Album—And It Drops Tomorrow, This Taylor Swift Doppelgänger on TikTok Will Make You Do a Double Take, Taylor Swift’s 10 Best (and Worst) Songs of All Time. Do you have a different idea?’” Prieto said. Taylor Swift Reveals Meaning Behind ‘Cardigan’ Video for Vevo’s ‘Footnotes’. Let alone, of course, getting sick. A trick he employed on “cardigan” was using remote heads on the cameras, which allowed for Prieto to shoot Swift up close without having to break social-distance guidelines. A million thank you’s to my brilliant, bad ass video team - Cinematographer Rodrigo Prieto, producer Jil Hardin, executive producer Rebecca Skinner, AD Joe ‘Oz’ Osbourne, editor Chancler Haynes, special effects wizards David Lebensfeld & Grant Miller and set designer Ethan Tobman. Vanity Fair may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. The secrecy around the video extended to the shoot as well. As if that weren't enough, the first music video off said album—for the song “Cardigan”—is here. Taylor Swift has been quite busy during quarantine, seeing as she wrote and recorded an entire surprise album. We stan a socially distant queen. That's right: She even did her own hair, makeup, and styling. Do you like it? When cinematographer Rodrigo Prieto talked to Taylor Swift on the set of the music video for “cardigan,” he wore not just a mask, but a face shield as well. 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“Tonight at midnight I’ll be releasing my entire brand new album of songs I’ve poured all of my whims, dreams, fears, and musings into.”, She continued, “Before this year I probably would’ve overthought when to release this music at the ‘perfect’ time, but the times we’re living in keep reminding me that nothing is guaranteed. “I really like it when a director like Taylor has a very specific perspective and yet, she’s always listening to what others have to say and she’s asking, ‘What do you think?
“The entire shoot was overseen by a medical inspector, everyone wore masks, stayed away from each other, and I even did my own hair, makeup, and styling ”. Use of this site constitutes acceptance of our User Agreement (updated 1/1/20) and Privacy Policy and Cookie Statement (updated 1/1/20) and Your California Privacy Rights. Surprise ,” Swift wrote about the new album on Thursday, July 23. While under normal circumstances, an artist would play their song during production to provide context for the visuals, Swift had mapped everything out to the second beforehand, Prieto said. “Certainly, that movie will be very delicate too because, well, even Martin Scorsese as a director, he has asthma. My gut is telling me that if you make something you love, you should just put it out into the world. So we have to be very careful with him,” Prieto said. The album was entirely written during quarantine, primarily as a collaboration with the National’s Aaron Dessner. Ad Choices, Taylor Swift Just Dropped the Stunning Music Video for Her New Song, ‘Cardigan’. We’ve got to make sure that we all adhere to all these policies.”. “We realized we had to do it indoors because otherwise, someone would take a photo,” Prieto said. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast. To revist this article, visit My Profile, then View saved stories. And that thing is my 8th studio album, folklore.
Do you think this is good? Taylor Swift’s new video “Cardigan” is the subject of the latest installment of Footnotes, a ... which she sent as references to cinematographer Rodrigo Prieto. But suddenly it’s like, ‘Okay, now we have to shut down filming.’ So that was another thing we all talked about. “The music video for ‘cardigan’ will premiere tonight, which I wrote/directed. The video was also inspired by the period and fantasy films Swift watched while sheltering in place, which she sent as references to cinematographer Rodrigo Prieto. Taylor Swift’s new video “Cardigan” is the subject of the latest installment of Footnotes, a Vevo series that offers behind-the-scenes facts and insight into music videos. “Rodrigo was at the top of a dream list of DPs I had put together for this video, but I never dreamed he would be available or interested,” Swift told American Cinematographer about the video for “The Man,” which was heavily influenced by what Prieto and Scorsese did with The Wolf of Wall Street.
Ad Choices. “Most of the things I had planned this summer didn’t end up happening, but there is something I hadn’t planned on that DID happen. To revisit this article, select My Account, then View saved stories. Looking for more? “I had referenced his style, his versatility, and his approach as an example of what I was looking for. RS Charts: 'Cardigan' Debuts at Number One as Taylor Swift Dominates Top Ten, Taylor Swift's Cinematographer: How We Shot 'Folklore' Video During a Pandemic, Taylor Swift Slams Trump's 'Calculated Dismantling of USPS': 'Vote Early'. Prince Andrew and Ghislaine Maxwell’s Friendship, Secret History of Prog-Rock Icon Rick Wakeman. “I’ve come to realize—because I did the shoot and I’ve done some other couple commercials as well—that it’s possible because everybody’s very conscious of this and everybody wants to keep working,” he said. She’s not like that.”. And now that we've actually seen the finished product, we can officially say she did an amazing job—not that we're surprised. Prieto, who has worked with Oscar-winning filmmakers like Scorsese, Ang Lee, Alejandro González Iñárritu, Spike Lee, Cameron Crowe, and Oliver Stone, might seem at first glance like an unexpected collaborator for Swift. Along with the album, she let fans know her latest directorial effort would be arriving as well. All rights reserved. (Never forget: She directed the video for “The Man” from her last album, Lover.
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